AEO Optima Docs
Features

FAQ Generator

Automatically generate FAQ sections from your prompts and brand facts, with ready-to-use HTML and JSON-LD structured data output.

Overview

The FAQ Generator creates structured question-and-answer content from your existing prompts and brand facts. It produces ready-to-use HTML snippets and FAQPage JSON-LD structured data that you can embed directly on your website.

Well-structured FAQ content helps AI models find and cite accurate information about your brand, improving both AI visibility and traditional search performance.

How It Works

The generator pulls from three data sources to build FAQs:

  1. Prompts — Active prompts that are phrased as questions (starting with "what", "how", "is", etc.) are converted into FAQ entries. The answer is constructed from matching brand facts or templated responses.
  2. Brand Facts — Facts about your company (founding year, pricing, headquarters, features) are transformed into natural Q&A pairs. For example, a founded_year: 2020 fact becomes "When was [Brand] founded? [Brand] was founded in 2020."
  3. Derived FAQs — Common questions like "What is [Brand]?" and "Who should use [Brand]?" are generated automatically using brand context.

Each FAQ entry includes a confidence score indicating how well the answer is supported by available data.

FAQ Sources

SourceDescriptionConfidence
PromptGenerated from question-format prompts in your project.0.6--0.8
Brand FactDirectly derived from verified brand facts.0.85
DerivedAuto-generated common questions.0.6--0.7

Output Formats

HTML Snippet

The generator produces a semantic HTML section using <details> and <summary> elements:

<section class="faq-section">
  <h2>Frequently Asked Questions</h2>
  <details>
    <summary>What is AEO Optima?</summary>
    <p>AEO Optima is an Answer Engine Optimization platform...</p>
  </details>
  <!-- more items -->
</section>

This HTML is accessible, progressively enhanced (works without JavaScript), and easy to style.

JSON-LD Structured Data

The generator also produces a FAQPage JSON-LD block that conforms to Schema.org specifications:

{
  "@context": "https://schema.org",
  "@type": "FAQPage",
  "mainEntity": [
    {
      "@type": "Question",
      "name": "What is AEO Optima?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "AEO Optima is an Answer Engine Optimization platform..."
      }
    }
  ]
}

Paste the JSON-LD into a <script type="application/ld+json"> tag on your page. Search engines and AI models use this structured data to understand your FAQ content.

How to Use

  1. Navigate to FAQ Generator in the sidebar.
  2. Review the auto-generated FAQ list. Each entry shows the question, answer, source type, and confidence score.
  3. Edit answers as needed — the generated answers are starting points that you should refine with accurate, detailed information.
  4. Copy the HTML snippet to embed an FAQ section on your website.
  5. Copy the JSON-LD snippet and add it to your page's <head> for structured data.

Tips for Better FAQs

  • Add detailed brand facts in Settings before generating FAQs. More facts produce more accurate and varied Q&A pairs.
  • Write question-format prompts in your project. Prompts like "How does [Brand] handle security?" directly become FAQ entries.
  • Review and refine generated answers. Replace generic templated responses with specific, authoritative content.
  • Limit to 10--15 FAQs per page for best structured data performance.
  • Update regularly as your brand facts and prompt library evolve.

Plan Requirements

The FAQ Generator is available on Pro-SME and above as part of the Content Intelligence feature set.

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